I have recently been re-reading one of the most influential books in the industry “Confessions of an Advertising Man” by David Ogilvy. While the book speaks of an era of advertising that has some profound differences to the current methodology of content marketing, its core lessons are still very much relevant.
Bernard Raffaut – Account Director at AusGarage World-class, industry leading, state of the art, high performance…all words synonymous with a brand that AusGarage is excited to be working […]
I must admit, the title is slightly deceiving. Customers do and always will care how professional your business is. The truth is, the idea of professionalism has […]
[holo_row][holo_column size=”col-sm-12″][holo_text margin_top=”” margin_bottom=”” unique_id=”holo_text-6289″] Relative to our bigger neighbours, Australia is a small market. Break that down to automotive businesses in Australia and it gets significantly […]
On Wednesday the 18th of March we had the opportunity to be involved in the logistical planning of the Cootha Classic Media launch. The Cootha Classic is […]