Meet Stonegate Industries
With multiple stores across Brisbane, Stonegate Industries have since 2007 been providing superior quality box trailers, boat trailers, campers, off road bikes and mobility scooters.
When they contacted AusGarage, we already knew Stonegate Industries as a Queensland icon.
The Challenge At Hand
Today, Stonegate Industries is on a mission to inspire the Australian camping market with their retro Teardrop Campers.
However, as the popularity of the teardrop caravan faded in the 1960s, it was AusGarage's challenge to help make teardrop campers desirable again.
Our Ideas And Pitch
Instead of a traditional sales campaign, AusGarage proposed a weekend getaway where Tucana owners could share their unique caravans - and their stories of travelling Australia in style.
We proposed to film real owners, real passions and real Tucana relationships.
The Client's Results
On a single weekend, AusGarage created a year's worth of content for all kinds of advertising platforms - trade magazines to social media.
We created the ultimate marketing library for Stonegate with a mixture of customer stories, product videos, images and powerful content.
Behind The Scenes
A weekend away with Tucana owners was great fun, and Stonegate Industries gathered more feedback within 48 hours than years of client surveys.
Naturally, the cheese and wine was aplenty, but those stories are best kept in the Tucana vault.
Have an idea? Let's get in touch!
Whether you have a clear campaign that you want to execute, or simply want to chat through some ideas. Contact us today.
Let's Talk
